The Tokyo Running Festa aims to liven up and revitalize the whole city alongside both the runners and the many supporters. Running Festa button badges will be given to participants of various events, including running events. Those who receive the button badges will be able to receive free gifts (services, discounts, etc.) at participating retailers when they present their button badge. Through these promotions, the foundation hopes to not only enliven the Tokyo running scene but also increase the number of customers visiting the participating retailers and facilities.

About the gifts/discounts you can receive by presenting the Running Festa button badge

Available period: Saturday, February 24, 2024 – Sunday, March 31, 2024

Offer details: Discounts, assorted small items, etc. for those who present their button badges

*Past implementation examples: Sports stores, runner support facilities, public bathhouses, gardens, events, tourist facilities, real estate, antenna shops, cat shelters, temples and shrines, curry grand prix stores, Asakusa area, Sendagaya area, etc.
*You can also receive benefits with the following button badges (3 types) distributed since August 2022.

New button badge design

Button Badges Designs (Distributed in the Past)

About distributions of button badges

Distribution period: From around late January 2024 (provisional)

To be distributed to: Run events, other events, tourist facilities, runner support facilities, temples and shrines, etc.